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I will have a request for you, but first, let me share the results of the Gingerbread House poll. My oldest daughter, who happens to be the only daughter who reads my newsletter, stole the crown from me. Congratz, Grinchy. Down to business. I've been improving my FB ads, and your feedback from the last newsletter helped. In particular, this poll: The Red and Grundle pic was not doing well on FB, so, trusting that you folks know what you like better than FB knows what you like, I created new ad sets. They haven't run long enough for me to have sufficient data, but it looks like there might be a winner amongst them. In particular, this one: So, the request: I want to try adding video testimonials to the mix of ads. I'm looking for a few folks willing to record 10-20s videos recommending either The Guardian League or Mother of Trees. (I don't think ads for Thaumatropic Roots make sense until I've completed the series). For some of you, this is no different from what you do for IG already. I can put your handle in the text if you want, but I can't link it (because the ad will be linking to the amazon book page). But I'll be spending money on the ads, so consider it some low-key free advertising for you (if that floats your boat). Since this is my first venture into video, I don't have any specifications. It's just a clumsy stumbling step forward for me. :) If you're willing to create a video testimonial, just reach out to me through this email. Previous Newsletters
May you get lost this week in another world. Follow me on Goodreads. |
If you read fantasy for the magic, the world-building, and the occasional moment of dark humor—I write that. One urban fantasy series, one epic fantasy series, both set in the Fractured Arcana universe, with more coming. My newsletter takes you deeper into the worlds, the characters, and what's next.
Well... this isn't the newsletter I expected to be writing. A couple of weeks ago I accidentally wandered into a blockchain hackathon. As one does. The timing was terrible. I was busy, traveling, and already had more on my plate than I should have. Naturally, I signed up anyway. And I created a... something. It's called Eigenthrope. It's an interactive mystery where the community votes and influences what happens next. Every week the story branches based on those votes. It runs on the XRP...
Hey Reader, I don't send a lot of these "here's what's going on behind the curtain" emails, but I've been heads-down on some things this year that I think are worth sharing — especially if you're navigating the same chaos the rest of us are. The short version: the books are selling steadily, the Shepherds of Truth launch cost me more than I made, TikTok taught me an expensive lesson, I've built some automation infrastructure that's genuinely changing how I work — and I have a marketing...
I've been having a lot of fun creating things lately. Not just books. Shoe shelves for my wife. Reels. Sometimes even novels. 🙃 I finally figured out how to tell a story in under thirty seconds. If you're curious what I've been experimenting with outside the books, here's my latest attempt: sjmorriswrites Every second she fights, another elf dies — and she can feel each one go dark. This is the cruelest trap in all of urban fantasy. Book 1 free on Amazon Prime for a limited time — link in...