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I will have a request for you, but first, let me share the results of the Gingerbread House poll. My oldest daughter, who happens to be the only daughter who reads my newsletter, stole the crown from me. Congratz, Grinchy. Down to business. I've been improving my FB ads, and your feedback from the last newsletter helped. In particular, this poll: The Red and Grundle pic was not doing well on FB, so, trusting that you folks know what you like better than FB knows what you like, I created new ad sets. They haven't run long enough for me to have sufficient data, but it looks like there might be a winner amongst them. In particular, this one: So, the request: I want to try adding video testimonials to the mix of ads. I'm looking for a few folks willing to record 10-20s videos recommending either The Guardian League or Mother of Trees. (I don't think ads for Thaumatropic Roots make sense until I've completed the series). For some of you, this is no different from what you do for IG already. I can put your handle in the text if you want, but I can't link it (because the ad will be linking to the amazon book page). But I'll be spending money on the ads, so consider it some low-key free advertising for you (if that floats your boat). Since this is my first venture into video, I don't have any specifications. It's just a clumsy stumbling step forward for me. :) If you're willing to create a video testimonial, just reach out to me through this email. Previous Newsletters
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Hi! If you enjoy fantasy with snarky humor, I've got some books for you. My newsletter takes you along the creative journey, and keeps you informed of what's brewing.
The Dripping Springs Community Library invited me to be featured in their Author Spotlight. Date: Wednesday, Feb. 11thTime: 5:45-6:45 PMWebsiteInstagramFacebook Okay, admittedly, it was because they had a sudden cancellation, and they were clearly desperate, but I'll take it! I know most of you are not local to Austin, but a few are, so I wanted to send this out. I thought I might talk about what I included in my last email: learnings about marketing from being hacked and losing FB Ads. At...
Kids are back at school and I’m back at work. Had to cancel a vacation to Venezuela. Then I took that money and almost bought Greenland, but the price jumped up. Weird, right? Maybe I’ll head to Iran. Busy month. My last email was a pretty dismal writing update: FB account hacked, no story progress. This newsletter gets to smack that one around a bit. 🥊 FB Hack Update No, I don’t have my Facebook account back. But I learned something genuinely valuable when my ads shut down—something I...
Happy 2026 everyone! I hope you had a great year and a relaxing vacation. I loved having my oldest back from college for the holiday. My Facebook business account was hacked on December 10th and still hasn’t been recovered. Dealing with Facebook’s responses was exhausting and derailed my focus completely. As a result, I barely wrote at all in December. Consider it a lost month for the next book. My account is still lost, but I’m distancing myself from it, beginning to let it go as...